For Business Analysis


STRIDE is a new technical business analysis framework created in 2024 by Curtis Carmichael which involves combining the strengths of existing frameworks like SWOT, PESTLE, and Porter’s Five Forces while addressing their limitations.

Components of STRIDE:

  1. S – Synergistic Analysis: This combines the internal analysis of SWOT (Strengths and Weaknesses) and the external focus of PESTLE and Porter’s Five Forces. It provides a holistic view of how internal capabilities can synergize with external opportunities and threats.
  2. T – Technological Evolution: Focuses on current and emerging technologies. This component analyzes how technology can be leveraged for competitive advantage and assesses the organization’s readiness for technological changes, which is often overlooked in traditional models.
  3. R – Regulatory Landscape: An enhancement of the Legal aspect in PESTLE, this component includes compliance, regulations, and legal trends that might impact the business, both locally and globally.
  4. I – Innovation Potential: Evaluates the organization’s capacity for innovation, including cultural readiness, resource allocation, and process efficiency. This addresses the need for continuous adaptation and innovation in today’s fast-paced business environment.
  5. D – Data-Driven Decision Making: Integrates big data and analytics into the decision-making process. This component emphasizes the importance of data in understanding market trends, consumer behavior, and operational efficiencies.
  6. E – Environmental and Social Responsibility: Expands on the Environmental factor in PESTLE and incorporates social responsibility. This reflects the growing importance of sustainability and corporate social responsibility in business strategy.

Enhancements and Addressed Limitations:

  • Comprehensive Integration: Unlike frameworks that focus either on internal or external factors, STRIDE provides a more integrated approach, combining both for a comprehensive analysis.
  • Emphasis on Technology and Innovation: Recognizing the critical role of technology and innovation in modern business, STRIDE puts these at the forefront.
  • Data-Centric: By integrating data analytics, STRIDE addresses the need for evidence-based decision-making.
  • Future-Oriented: It considers not just the current market and regulatory environment but also anticipates future changes and challenges.
  • Sustainability and Responsibility: Acknowledging the increasing importance of environmental and social factors in business success and public image.

STRIDE offers a balanced and forward-looking approach, essential for businesses operating in a rapidly changing, technology-driven world. It aims to provide a more dynamic and responsive framework that aligns with contemporary business challenges and values.

Feature / Framework SWOT PESTLE Porter's Five Forces STRIDE
Focus Internal & External External Macro-Env. Industry Competition Holistic Internal & External
Strengths Analysis Yes No No Yes
Weaknesses Analysis Yes No No Yes
Opportunities Yes Yes No Yes, with Technological Emphasis
Threats Yes Yes Yes Yes, with Future-Oriented View
Technology No No No Yes, Core Component
Regulatory Factors No Yes No Enhanced Regulatory Landscape
Innovation No No No Yes, with Innovation Potential
Data-Driven Analysis No No No Yes
Environmental Focus No Yes No Yes, with Social Responsibility
Competitive Analysis No No Yes Yes, Integrated Approach
Market Trends No Yes Yes Yes, with Predictive Insights
Adaptability Moderate Moderate Moderate High
Ease of Use High Moderate High Moderate (due to complexity)

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Adopting STRIDE is more than just a strategic choice; it’s a commitment to a progressive, data-driven, and socially responsible way of doing business. It’s about preparing your organization not just to respond to the present but to proactively shape the future. In an ever-evolving business landscape, STRIDE offers the tools, insights, and adaptability necessary to thrive. Embracing this framework can be the catalyst that propels your organization towards sustainable growth, innovation, and a significant competitive advantage.